Canada's The Fight
Network Acquires MMA Expo
The Fight Network acquires Canada's
top mixed martial arts fan expo to extend ad sales and
-- Leonard Asper has made his first major acquisition
since taking control of Canada's The Fight Network:
Mixed Martial Arts Expo, the countryís top combat
sports fan conference.
Terms of the deal were not disclosed.
But the agreement includes MMA Expo president Gerald
Chopik joining the Toronto-based Fight Network as
president of its new events division.
Asper recently took the helm at the Canadian combat
sports cable channel after leaving the debt-laden and
ultimately bankrupt Canwest Global Communications
Corp. as CEO.
Both the MMA Expo and The Fight Network launched in
Asper insisted acquiring MMA Expo will diversify the
TV channelís revenue streams, and aims to increase
airtime, web and mobile ad sales and branding.
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